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Shopify Speed Optimisation

Find what is slowing your Shopify storefront.

Diagnose real template and asset bottlenecks, then improve the parts within the agreed scope.

Service pricing · USD$500 – $1,250 / optimisation sprint
Delivery planning

1–2 weeks plus field-data observation period

Review my store performance

Prices cover the listed scope. Additional work and external costs are quoted separately.

Performance customers can feel

Loading. Responding. Staying still.

We inspect the main shopping templates and use the three Core Web Vitals to distinguish slow content, delayed interactions and unexpected layout movement.

LCP · Loading2.5 secondsGood threshold: at or below

How quickly the main visible content loads.

INP · Responsiveness200 millisecondsGood threshold: at or below

How quickly the page responds to an interaction.

CLS · Visual stability0.1Good threshold: at or below

How much the layout shifts unexpectedly.

Platform performance thresholds, not achieved client results or a promised score.

Find the affected pages

Review available Shopify reports by device and page type, then use lab tests to investigate.

What we check

Keep the URL, date range and test conditions with each finding.

Fix the actual bottleneck

Review image delivery, blocking scripts, app loading and expensive theme work.

What we check

Agree the change and preserve the shopping functionality that matters.

Verify the experience

Repeat comparable tests and inspect product selection, cart behaviour and checkout access.

What we check

Review real-user data over time rather than treating one test as the outcome.

Real-user reports and lab tests answer different questions.

Shopify reports use real visitor data and show the 75th percentile by default. Lab tests provide a controlled diagnostic view. Low traffic can make field results fluctuate; we record the data available and any limitations.

Shopify Speed Optimisation

What we’ll deliver.

Measure the Shopify storefront and implement up to five agreed low-risk performance fixes with buying-journey checks.

  • Your product pages take too long to become useful.
  • Apps and scripts have accumulated over time.
  • You want documented changes rather than a guaranteed score.

Measure representative templates

Record home, collection and product pages under defined test conditions.

How we check it

Keep URLs, device profile, test method and baseline evidence with the findings.

Find controllable delays

Review images, theme code and the app/script inventory.

How we check it

Prioritise up to five fixes and document any feature trade-off before approval.

Release the agreed fixes

Apply the changes in a reviewable theme version.

How we check it

Recheck variants, cart, checkout access and relevant app behaviour after changes.

Compare like-for-like results

Repeat the baseline method and document remaining constraints.

How we check it

Keep lab tests separate from field observations and avoid inferring sales gains from scores.

Your handover

Template baseline, app/script inventory, change log and a comparable before-and-after report.

Prepare my service brief
Included scope and boundaries
  • Baseline for home/collection/product templates
  • app/script inventory
  • up to 5 agreed low-risk fixes
  • controlled before/after lab tests
  • cart/checkout/variant regression checks
  • 1 follow-up report

Outside this scope: Perfect score guarantees, conversion guarantees, paid app replacements and theme rebuild

Scope and investment

Plan the work and the budget together.

Published pricing · USD

$500 – $1,250 / optimisation sprint

1–2 weeks plus field-data observation period

Additional costs

Follow-up monitoring optional $100 – $250 / month

What changes the cost?

Field and lab results separate; confirm functionality that cannot be removed

Working with your budget

If the full scope is beyond your budget, we’ll prioritise the most useful work and agree a smaller first phase with you.

What we need from you

  • Store/theme
  • key apps
  • slow templates

Share what is available. We’ll identify any missing access or inputs during scoping.

Published prices apply to the listed scope. Deliverables, timing, revisions and external costs are confirmed before work starts.

View a delivery checklist for this service

A comparable speed-change record

An illustrative delivery approach to help you review the scope. This is a planning example, not a client case study.

StageExample workAcceptance or decision
BaselineRecord the exact product page, date, device profile and measurement conditions.Repeat measurements and retain the original evidence.
ChangeOptimise one agreed image or script-loading issue.Record the change and check product/cart behaviour.
ComparisonRepeat the same method and report the observed differences.Keep lab and field findings separate; do not infer a sales uplift.
Download the example checklist · CSV
View illustrative platform examples
Tools and delivery

Platform examples

Illustrative platform screens show the type of work and reporting. These are not client results.

DataPageSpeed Insights · AI-generated illustration
PageSpeed Insights

Page experience diagnostics

Review loading, interaction and layout stability alongside the diagnostic worklist.

DataHotjar · AI-generated illustration
Hotjar

Page interaction review

Explore sample page interactions to identify questions worth testing.

DataShopify · AI-generated illustration
Shopify

Storefront theme editor

Review storefront sections and the settings merchants can manage themselves.

DataGoogle Analytics 4 · AI-generated illustration
Google Analytics 4

Purchase funnel exploration

Follow the steps from product discovery through checkout and purchase.

Optional delivery walkthroughs · illustrative
Project walkthroughs

From idea to something you can inspect.

All project walkthroughs

Explore eight illustrative projects, from the initial brief to delivery and acceptance. Businesses and data in these walkthroughs are fictional.

DataShopify · AI-generated illustration
Shopify experience

Solenne Home

A considered storefront, from catalogue to checkout.

Illustrative project

Explore the walkthrough
Compare related services
Before you decide

Questions worth asking.

Will the store feel faster without breaking revenue-critical features?

The sprint targets up to five agreed low-risk improvements and checks important store behaviour after changes. Compare the same page, device profile and measurement method before and after. Lab results can validate a change quickly; field performance needs an appropriate observation period. A score improvement alone does not prove higher revenue.

What features must stay working?

Agree the revenue-critical journeys first: product options, add-to-cart, cart behaviour, checkout access and relevant app features. Run those checks after each release and keep a rollback route.

Can you guarantee a particular score?

No fixed score is included in this scope. Theme, apps, content, device and network conditions influence results. Prioritise changes with a clear customer benefit and document any trade-off before removing functionality.

What is the starting budget and what is separate?

$500 – $1,250 / optimisation sprint. Follow-up monitoring optional $100 – $250 / month These are published USD prices. The written quote must state the complete cost, payment schedule and applicable taxes.

When can the work begin and what do you need from me?

1–2 weeks plus field-data observation period. To scope the work, prepare: Store/theme; key apps; slow templates. The schedule starts after the required access, inputs and approvals are ready.

How are revisions, extra work and support agreed?

Use the listed deliverables and exclusions as the starting point. The quote must state acceptance checks, review rounds, payment stages, cancellation arrangements and any ongoing support. Requested additions need an agreed cost and schedule before implementation.

Start with the right questions

Let’s scope your next step.

Tell us where you are, what needs to change, and what success would look like for your business.

Plan my project