Describe the main job
For a shop, map catalogue management, checkout, payments, fulfilment and returns. For a content-led service business, map publishing, service navigation and enquiries. Identify the features that are essential now and those that can wait.
Storefront theme editor
Review storefront sections and the settings merchants can manage themselves.
Compare operating responsibility
Check who manages updates, extensions, hosting, security and support for the proposed setup. Compare the real recurring fees and integration requirements. Do not assume a platform alone guarantees speed, search visibility or easier maintenance.
Test the difficult requirement
Use a small proof of concept for the workflow most likely to determine the choice. That might be a catalogue rule, membership requirement or integration. Document the result so the final decision rests on demonstrated fit.
Put the guidance to work
Capture your starting point, assign an owner to the next action, and decide what evidence will confirm that it worked.
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